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Tic-Tac

Print, AR App, Digital

Objective: Promote Tic-Tac's new 200 Big Bottle Pack

Solution: Typographic print posters calling out all the types of people you can now share your Tic-Tac's with, or not.

We also created an AR game promoting their Berry Flavor that was featured on Tic-Tac's "Shake It Up" App.

Role: Art Director / Designer / Hand Model

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Concepted and designed this augmented reality game to promote the new Strawberry Fields flavor of Tic-Tac. And it has buzz saws.

Concepted and designed this augmented reality game to promote the new Strawberry Fields flavor of Tic-Tac. And it has buzz saws.

Scan any pack brand new Strawberry Fields Tic-Tacs with the mobile app viewer and take control of the bouncy mint trampolines. The goal is simple: keep the delicious strawberry from going splat.

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Behold! The only known video footage of the game in action!